HTC Grip launch delayed due to “extensive wear testing and user feedback”
In order to boost revenues due to slowing smartphone sales, HTC announced to launch HTC Grip during Mobile World Congress back in March. It is the company’s first fitness wearable and was expected to be released this summer. But unfortunately, the company confirmed that the HTC Griplaunch has been delayed due to “extensive wear testing and user feedback.”
The official statement issued by the HTC on the delayed launch of HTC Grip is as follows:
“Through our partnership with Under Armour, we have continued to refine our vision and approach to the health and fitness category. Our goal is to offer best-in-class products for our customers and partners. After extensive wear testing and user feedback, we have decided to align GRIP with the entire product portfolio for health and fitness launching later this year. This will be a state of the art comprehensive portfolio of products for this category powered by UA RECORD. We are excited to launch this new comprehensive product suite and will share further details as we get closer to launch.”
The HTC Grip is the first product to come out of the partnership of HTC with Under Armour. The fitness band will make use of UA Record, which is a cloud based network that stores and combines data collected by the band. The HTC’s fitness band will let users track their running, workout, walking and cycling programs separately and access it on the band itself.
The HTC Grip is packed with a 1.8-inch curved PMOLED screen, a monochrome display, which will let users control the interface through a ‘four way’ swipe system. The fitness band will not have onboard heart rate sensors, but will have an inbuilt GPS. The device will cost around $200, which is quite high if we see compare it with other wearables and its features.