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Speed Up Your Website Performance With 7 Easy Tricks

Optimizing your website’s performance is of extreme importance. The Internet is constantly growing, and so is the competition. You have to find and address the problems in your site’s performance in order to make it use its full potential. When you start searching for answers, you will come across a number of useful tips and tricks that can help you optimize performances of your website. We’ve collected seven of those tips that might help you with your site optimization issues.

Calculate Performance Optimization Budget

Before you can start enhancing and optimizing your website, you have to calculate the budget for needed actions. You will have to define what parameters you want from your website, what hosting services, and what type of professional help you need.

Luckily, there is a great free tool made by Jonathan Fielding that helps you calculate the needed budget for needed performance optimization. The tool gives you multiple choices to select from. From loading speed on what type of connection, the amount of content and CSS, JavaScript, font, images and video elements calculator, up to the estimated loading times for your site, this tool can help you before you endeavor on your site’s performance optimization adventure.

Reduce Redirects

Optimization for a responsive website can be a bit troublesome. Having visitors from mobile devices constantly redirected to the main site can create additional HTTP requests. This, in turn, increases the loading speed of your page.

In order to avoid and minimize the effect of redirects, you can use an HTTP redirect, so that mobile users get sent directly to mobile URL equivalent. Adapting your desktop pages for Mobile SEO overview is also a great way to reduce redirects from your page and enhance its performance.

Image Optimization

Heart and soul of every website lie in the images displayed. With good image optimization, your website can work flawlessly, but images and photos can usually cause quite a number of problems performance-wise.

You have to make sure images are done in a proper format. JPEG formats are best for website performances, while BMP and TIFF files are “speed killers” when it comes to loading time. Also, always make sure images are scaled to specific size. Make sure you follow the page parameters and don’t add images that exceed these parameters if you don’t wish your website to look silly and work slow. Keep in mind that resizing images in HTML is possible, but quite challenging, so it’s always smarter to properly resize them before uploading.

Reduce Latency

With simpler code, fewer HTTP requests and optimized images, you can make a significant difference in your website’s behavior. All of these factors help reduce latency, which in order helps your website load faster.

Other ways of reducing latency is enabling Keep-Alive signal. This signal helps the connected devices analyze their connection and define if their link is broken, in which case they search for alternate routes of data delivery until the link is open again. With this signal, the number of subsequent HTTP requests is reduced, and with proper hosting, this can have a major role on your website’s performance.

Optimize CSS Delivery 

Style requirements for your website are in the CSS. Optimizing it can make a significant difference in your website’s performance. As explained by pro web designers from Sydney, a website can access the information in CSS in two different ways. First one is from an external file, which is loaded before the page is rendered, and the second one is in line, inserted in the HTML.

When working with CSS, keep in mind that using multiple external CSS stylesheets increase the number of HTTP requests which can significantly affect the performance of your site. With that in mind, using only one CSS stylesheet is suggestible because it makes your code smaller with less duplication.

Reduce Resources

Another easy way to enhance your site’s performances is to reduce and minify the resources used by it. With site builders that help you achieve whatever you imagine, you get quite a messy code that can slow down your performance, so you need to use those resources properly. Always aim to minify the code and CSS and JavaScript. YUI Compressor and Closure Compiler are great tools for this. Also, try to run detailed HTML code analysis as often as you can, to detect potential problems before they occur.

Optimize Database

This is the last step most usually take, but it is none the less important one. You have to make sure your database is properly optimized, cleaned, updated and relieved of all unnecessary performance affecting issues. Make sure your unused apps and plugins are removed, and also make sure the ones you need are up to date. Check for broken links and other possible HTTP request makers that can slow up your site.

Wrap up

Obviously, there are lots of ways you can approach performance optimization for your website. Contacting a professional is always a great thing to do, but if you are on a limited budget or schedule, some of these 7 tips can be quite useful.

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