Technology

6 Ideas to Give Your Startup a Tech Boost

Many researchers in this field have come to similar conclusions, that more than 80% of venture-backed startups fail. This means that it’s not an easy job to get a startup off the ground. The company is still in its infancy, while obligations keep piling up – there are people to be hired, trained and organized, there’s an office to be arranged, and equipment to be bought. At the same time, you need to make a strong logistics foundation, establish a network of contacts, and make sure that the money keeps flowing your way.

With extremely moderate budgets, startup leaders find these tasks overwhelming. This is why most of them focus on providing their employees with everything they need, so they could be as efficient as possible. This is where you can employ technology to give your company a tech boost, and ensure the continuation of your company’s progress.

1. Don’t start without a website

It seems that today people rely more on social media, due to their quickness, extent of reach, and practicality, but this doesn’t mean that you should skip on making a company website. Hire web developers with a good reputation to make an aesthetically unique website, because users/customers still appreciate a great-looking design. You can also learn about making websites on your own, which will take some time and effort, but if you think you can manage it, no reason why you shouldn’t give it a try.

2. BI platform

Don’t forget to analyze all that data. Many startup owners lack experience in the industry, and unlike experienced business owners who can make decisions based on their own analysis of previous experiences, newbies can do that by analyzing big data and transforming it into measurable insights that can lead to better decision-making. The job of a business intelligence software is to gather tons of unrefined data, analyze, transform, and eventually interpret it so you can use it in real-life situations.

3. Human resources

HR is a vital function in every company, and is best done by an in-house HR department. On the other hand, startups often can’t afford to hire an in-house HR, so the solution to their problem is finding the right HR software. With the aid of this software, you can hire a single HR worker and trust them to do an entire department’s work.

4. Hardware equipment

There are so many tech hardware solutions that you can utilize in order to improve your company’s productivity and efficiency in the office. It’s crucial to equip your employees with quality equipment. For instance, latest series of hp laptops have shown great performance in the field. Do not forget multifunction printers, smaller gadgets like multi-port USB hubs, extra-long charging cables, smart plugs, and so on.

5. Hiring remote workers

There are numerous benefits that come with hiring remote workers. You get a larger pool of talent to tap into, while reducing the need for a larger office. Remote workers tend to be a more cost-efficient workforce, because they usually work on a performance pay. This way of working has gained more popularity during recent years, and they can be managed via good project management tools, cloud services, and video conference apps. With this tech at hand, it would be like they’re all working in an office space down the hall.

6. Social media management

When we talk about marketing, there’s no way we can avoid social media. Almost everyone has at least one social media account, the platforms are easy to use, and leveraging them to extend your company’s reach isn’t that costly at all. Thus, there are social media management tools that can help automate and enhance your social media promotion efforts. You can use tools for automated scheduling (to schedule your posts to automatically distribute them to the right channels), improve website traffic and conversion rates, make proactive social media responses to real-time consumer needs, or just simplify your social media efforts by utilizing a variety of features in one place.

This list presents you with the most important ways you can leverage the power of technology to boost your startup company. A well-designed website, premium HR and BI software, hiring remote workers, utilizing social media management tools, and equipping your team members with useful hardware gadgets can all play a crucial role when it comes to improving your company’s overall efficiency. There are problems that every startup faces on a daily basis, and these six tech tips offer a solution to them, helping you save money, effort, and time, aside from enabling you to make the best decisions regarding your business strategy, and staying competitive in your niche market.

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